As a fashion designer, photographer,
publisher, designer, and also film director, Karl Lagerfeld has created a
universe in which every line is perfectly under control, each detail of
absolute importance.
His ability to capture, anticipate, and interpret tomorrow’s trends
always fascinates. Just when ready-to-wear fashions were first taking
shape, he embarked on a career as a freelance fashion designer in
France, Italy, Britain, and Germany.
In
fashion, don't take anything too seriously. If you follow this piece of
advice, you can free yourself up to play with different looks and bring
together various references in a fresh way.
If
Karl Lagerfeld were to define the Brazilian word "ginga," perhaps he'd
say it's a tropical savoir faire that exists only in Brazil. But if he
were to translate "ginga" into a fashion product, the result would be
this kitten heel that contrasts curvy lines with a square front that's
robust and powerful. The savoir is reflected in the two colorful stripes
that run from the heel to the sole. Très chic.
Lagerfeld has launched his own fashion house. Under his creative
direction, the KARL LAGERFELD brand portfolio is rooted in Kreative,
iconiK, Kool and accessible-luxe apparel and accessories.
The fashion
house produces ready-to-wear for men and women, watches, eyewear,
footwear, plus an elaborate selection of bags and small leather goods.
Creative to his core and passionately interested in the world around
him, Karl Lagerfeld works with a variety of prestigious brands on
high-profile projects. His collaborations have included St Dupont,
HOGAN, Shu Uemura and for the first time with a Brazilian company,
Melissa.
Very satisfied with the collaboration, Pier Paolo Righi, CEO of the KARL
LAGERFELD brand, says “Melissa has been great in translating Karl’s
inspirations and designs in genuinely fun and fashionable products that
many women will be very happy to wear”.
We are thrilled about the launch
of the Karl Lagerfeld brand in Brazil through his collaboration with
Melissa. He will produce mini-collections for four consecutive seasons.
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